Digital Marketing may be considered the much-adapted means to market, but BTL (Below the line) activities remain evergreen for their efficiency to convert. BTL includesactivities like direct mail campaigns, trade shows, catalogs, brand promotions, telemarketing, free sampling, exhibitions, and search engine marketing.
BTL activities are highly interactive because they establish a direct connection between the brands and the consumers, and therefore highly effective.
At Ad Leo, we engage in various BTL activities thatwould help increase your brand awareness, inform consumers through sampling and activations, and create and drive sales by influencing consumers buying journeys.
Ad Leo Pvt. Ltd.